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Ranking Your YouTube Channel In Google And YouTube With Channel Keywords

If you're looking to rank your YouTube Channel in Google and YouTube then you need to add your Channel Keywords to your Channel to make sure Google and YouTube know exactly what your Channel is about.

Channel Keywords used to be called Channel Tags and the name has changed in the new One Channel layout.

YouTube have also hidden them away, making them hard to add. But in this video I show you how to add them easily and quickly.


Adding your Channel Keywords makes things easier for Google and YouTube to rank you, as it gives them more information about what your Channel is about, and where to add you when people are on YouTube, or searching on Google.

Just stick with the relevant keywords for your Channel.

There's no point in putting Justin Bieber in your Channel Keywords when your site is about video gaming.

If you add keywords just to try and get Channel views, then people will be leaving shortly after landing on your Channel, which will give you a high Bounce Rate.

The higher the rate is, the quicker YouTube will be to drop recommending your Channel. Google will drop you down their rankings too.

So make sure your keywords are what are on your YouTube Channel. Use as many as you can fit in the keywords area.

There you go, this is how you add Channel Keywords to your YouTube Channel for better ranking in Google and YouTube.

If you have any questions about this, or a question about YouTube, please feel free to ask in the Comments below.

Like, Share and leave a Comment, even if you don't have a question. I'd really love to know what your thoughts are on Channel Keywords for your YouTube Channel.

Thanks for watching and reading. I look forward to you adding Channel Keywords to your YouTube Channel for better SEO ranking in Google and YouTube ๐Ÿ™‚


About David Walsh

David Walsh is a YouTube Specialist and a Membership Expert. David has been working online since 1996 - when the internet dinosaurs roamed the earth. David's passion is to help entrepreneurs and business owner generate valuable customers through the power of video and direct marketing into high value products and programs.


  1. Dear David,

    Your generous presence creates win/win/win for all. I am now a devoted student and wanted you to know that your site is shared in my FaceBook “Dr Louise Aznavour Fan Club”:

    (this is not a paid advertisement)
    To all my followers and friends on “Dr. Louise Aznavour Fan Club”
    You want to make your YOUTUBE CHANNEL a success??? Master teacher DAVID WALSH is your source!!! I found his channel recently and admire his generosity in sharing ‘HOW TO’ methods. Bravo David Walsh, you create WIN/WIN par excellence. Thank you =Louise Aznavour=

    Thank you David,
    Dr. Louise Aznavour

    • Hey Louise,

      Thanks very much foryour wonderful endorsement. It’s very much appreciated ๐Ÿ™‚


  2. With keywords do you add commas or not?

  3. Hey David,

    How did you get the pop-up email capture in your video. The one that stops the video, and asks for email address. As well as the one at the end. Just starting with video marketing and have never seen those types of pop-up before. Also wondering if they work for increasing subscribers to you list or not. Feel free to send me a private email if you prefer. Thanks for you response. df

  4. Hi David,

    What is the difference between “channel keywords” and “video keywords” on YouTube?

    • Hi Paul,

      The answer lies in the question.

      Your Channel Keywords are exactly that – your keywords that are on your Channel. This is what YouTube and Google identify what your Channel is about when someone lands on it.

      Your Video Keywords are, again, exactly that – your keywords for each individual Video.


  5. Excuse me sir,
    But I am sincerely asking how do channels pop up in the search bar itself? Has it got to do with these keywords? I’m a starter in YouTube and would want to know.

    • Hey Matthew,

      Keywords are one of the factors affecting getting your YouTube Channel ranked.

      Having a number of videos with lots of video views, having loads of Subscribers and backlinks and embeds are also factors. It’s just like a normal website and how you would rank that.


  6. Dear David,
    I don’t really understand
    Do channel keywords make your channel go up on the search bar?

    • Hey again Matthew,

      Yes, Keywords are needed on your Channel as they tell Google, YouTube and any other search engine out there what your Channel is about so they know where to display it when someone is searching for what you have on offer.


  7. Sir, I made one tutorial video related to youtube. In which category i place it?

    • Hi Neha,

      You have 2 options depending on what you want. You can go “How To & Style” or Education. Pick one of them and stick with it. Education is probably the one for you.

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